SmartLead up 23% this week
Motion.io fastest growing
Synthesia maintains #1 spot
Apollo.io new features launched
Jasper AI rebounds 15%
Clay.com enters top 10
ElevenLabs voice quality improved
Perplexity API now available
SmartLead up 23% this week
Motion.io fastest growing
Synthesia maintains #1 spot
Apollo.io new features launched
Jasper AI rebounds 15%
Clay.com enters top 10
ElevenLabs voice quality improved
Perplexity API now available
AI Tool Comparison

Pictory vs Synthesia

Which AI Tool Wins in 2025?

Quick Answer

Pictory vs Synthesia: Which is Better?

Choose Pictory for fast, cost-effective repurposing. Pick Synthesia when you need polished avatar videos and more control.

Key Points:
  • Pictory: Starting at $29/month - Fast text-to-video
  • Synthesia: Starting at $30/month - High-quality avatars
  • Key Difference: Pictory vs Synthesia
Review
🏆Pictory: Best for SMB🚀Synthesia: Best for StartupsWinner: Pictory (Value)

Pictory and Synthesia both speed up video creation, but they target different workflows and budgets.

Feature Comparison

Side-by-side comparison of key features

FeaturePictorySynthesia
CategoryVideoVideo
Starting Price
29/mo
30/mo
Key Features
Text-to-video
Stock footage & templates
Auto-captions
AI avatars
Studio scenes
Voiceover library

Detailed Feature Comparison

AI Capabilities
Pictory
Synthesia
Automation
Pictory
Synthesia
API Access
Programmatic access to features
Pictory
Synthesia
Team Collaboration
Multi-user workspace features
Pictory
Synthesia
Analytics & Reporting
Pictory
Synthesia
Customer Support
24/7 support availability
Pictory
Synthesia
Mobile App
Pictory
Synthesia
Third-party Integrations
Pictory
Synthesia
Data Export
Export your data in various formats
Pictory
Synthesia
Custom Workflows
Pictory
Synthesia
Pre-built Templates
Pictory
Synthesia
White Label Options
Pictory
Synthesia
Single Sign-On (SSO)
Pictory
Synthesia
Bulk Operations
Pictory
Synthesia
Real-time Updates
Pictory
Synthesia
Yes Partial / Limited No

Pictory

Pros

  • Fast text-to-video
  • Templates & stock library
  • Affordable starter plan

Cons

  • Less control than full editors

Synthesia

Pros

  • High-quality avatars
  • Scalable scene builder
  • Enterprise-friendly

Cons

  • Higher price at scale

Pictory Overview

Pictory streamlines text-to-video repurposing with templates and stock assets.

Synthesia Overview

Synthesia focuses on avatar-led production and studio-grade scenes at scale.

Direct Comparison

Pictory vs Synthesia

Final Verdict

Choose Pictory for fast, cost-effective repurposing. Pick Synthesia when you need polished avatar videos and more control.

Try Pictory

Visit Pictory

Try Synthesia

Visit Synthesia